International School of Management - ISM
| International Marketing II |
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This course is designed to provide participants with an analytical decisionoriented framework for the development and implementation of global marketing programs. Consequently, after completing this course, you should be able to analyze, select and evaluate the appropriate conceptual frameworks for approaching the five main management decisions connected with the global marketing process – whether to internationalize, deciding on which markets to enter, deciding how to enter the foreign market, designing the global marketing program and implementing and coordinating the global marketing program. |
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Examples of our E-Learning Seminars
Active Investment Management
Corporate Entrepreneurship for Competitive Advantage
Corporate Finance
Corporate Valuations - Measuring and Managing Value
Current Issues in Marketing
Dynamic Strategic Management
e-Commerce - Legal, Business and Tax Issues
Effective Brand Management
Ethics in Business
Global Estate and Succession Planning
International Management
International Marketing I
International Marketing II
International Organizational Behavior
International Taxation
Introduction to Accounting and Finance Principles
Managing the Innovation Process
Multicultural Management
Offshore Financial Centers
Research Methodology
Corporate Entrepreneurship for Competitive Advantage
Corporate Finance
Corporate Valuations - Measuring and Managing Value
Current Issues in Marketing
Dynamic Strategic Management
e-Commerce - Legal, Business and Tax Issues
Effective Brand Management
Ethics in Business
Global Estate and Succession Planning
International Management
International Marketing I
International Marketing II
International Organizational Behavior
International Taxation
Introduction to Accounting and Finance Principles
Managing the Innovation Process
Multicultural Management
Offshore Financial Centers
Research Methodology
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