International School of Management - ISM

International School Of Management
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ISM's main campus is situated in Paris' elegant 7th arrondissement, within easy walking distance of the Eiffel Tower, the Seine, and the park des Invalides. Strategic partnerships with St. John's University in New York, Fudan University in Shanghai, and Temple University Japan in Tokyo, reinforce ISM's prominent position in three more of the world's most important business capitals.
  • International School of Management - ISM
  • International School of Management - ISM
  • International School of Management - ISM
  • International School of Management - ISM
  • International School of Management - ISM
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Multicultural Management Print E-mail
In this course participants will explore the interplay of international business practices and differing national cultures. In particular, participants will learn to apply concepts from the disciplines of cultural anthropology and sociology to specific problems and situations encountered in international business. Using case studies, and simulation exercises, participants will practice applying cultural insights to business dilemmas in the fields of marketing, negotiations, Human Resources, business communications, organizational structure and management. The goals of this seminar are to enable participants to:

1. Demonstrate an understanding of the conceptual frameworks from sociology, anthropology and industrial psychology which help explain the phenomena of “cultural conflict” and “culture shock”.

2. Demonstrate a systematic appreciation of the concept of culture with reference to specific examples from several of the leading global economies, such as China, the USA, France, Italy, Germany, Japan, Mexico, India, and Brazil.

3. Demonstrate an understanding of the need for linguistic proficiency and linguistic sensitivity in international business, with particular attention to the dichotomy between explicit and implicit communications, to the relationship between language formality and social context, and to the use or misuse of slang, humor and conversational taboos.

4. Demonstrate a knowledge of, and ability to recognize, the range and variety of nonverbal cues and communications used by different cultures, with reference in particular to use of gestures, facial expressions, dress, posture, proxemics and haptics.

5. Design human development and executive training programs intended to minimize culture shock and maximize the benefits of expatriate postings.

6. Utilize the concepts of cultural dimensions to improve the hiring, motivation, leadership and assessment of executives in positions with international aspects.
 
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ISM Paris
148, rue de Grenelle,
75007 Paris, France
Tel: + 33 (0)1 45 51 09 09
Fax: +33 (0)1 45 51 09 08
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NY 10022, USA
+ 1 212 371 4144
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