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Redefining Executive Education

ISM MBA students are required to study in New York for a two-week period. Classes are mandatory and include:

Master's Program Sample Courses

Business Ethics

This seminar in business ethics and social responsibility will examine the practical implications of ethics on business practices and the business cost of ethical failure. Participants will examine several practical approaches to business ethics and how companies are addressing ethical issues. Participants will examine some of the reasons that executives and senior managers are particularly vulnerable to ethical failure, examine several current American and global ethical crises, and identify a personal code of conduct patterned on Stephen Covey’s Principle-Centered Leadership Model. The focus of the program will be less on theory than on practical application.

 

Business Policy

This seminar is designed to bring all of your previous coursework, life and business experience to bear on the issues and opportunities of leading a business organization in an environment that is competitive, uncertain, ever-changing and global. We will review the practices of business policy development and strategic management, and focus on the practical application of these practices.

 

International Consumer Behavior

Students are introduced to a wide range of behavioral concepts, and will explore the strategic implications of customer behavior for marketers. The course challenges students to explore the realities and implications of buyer behavior in traditional and e-commerce markets. The key to the course is demonstrating how an understanding of buyer behavior can help to improve strategic decision making.

 

Risk Management

Risk (volatility) in business is an essential ingredient for creating value. Managing volatility is the way to assure that desired values are created. In this seminar, we will examine the organization’s mission and strategies, the available talent to achieve those strategies, and the organization’s attitude about volatility. Then we will apply tools to identify, measure, and evaluate operational situations that enable or hinder the attainment of the goals. Finally, we will create an efficient portfolio of responses.

 

Sustainable Business Development

Students develop an understanding of how economic activity impacts the natural environment. The course aims to answer the questions: How can entrepreneurs and companies develop their businesses in ways that are sustainable in the long term for the good of the business, society, and the environment? The course attempts to address: a) how are entrepreneurs changing the marketplace for green products? And b) what do entrepreneurs need to know in order to launch a business without having a negative impact on the environment?

 

Doctoral Program Sample Courses

B2B Marketing

This seminar will focus on the following key questions: How to effectively communicate with other businesses, how to increase sales potential, and how to evaluate the steps needed in order to build a B2B marketing and sales force. Because much of business-to-business activity involves services and expertise, these areas will feature prominently in the course. Business-to-business marketing activities related to buying, market segmentation, customer service, sales management, pricing, positioning, and communication will also be examined in this course.

 

Building and Leading Effective Teams

This seminar will increase the student’s capacity to understand the power of teams, to identify the right situations in which to use a team approach, and will increase the student’s skill in working with others to create genuine synergy. Through course materials, case studies, student presentations and other course components, we will illustrate how effective teams can turbo-charge an organization and become a central resource to help the organization meet its financial and other strategic objectives.

 

Business Innovation & Entrepreneurship

Students will examine how to establish a working environment within a large business organization to promote entrepreneurial behavior, resulting in operating efficiencies and product and client service innovation. The seminar will be a practical review of the keys to success, including corporate culture, planning processes at the strategic, tactical and operational levels, incentive/reward systems, effective communication, and securing and allocating resources.

 

Financial Markets, Institutions & Instruments

This course will examine financial market structures, institutions and common financial instruments around the globe. The emphasis is on market practices to familiarize business executives from all disciplines with international financial markets and instruments. With the increasing integration of world financial systems, an understanding of the microstructure of the international financial markets and the institutions and instruments therein is vital for the success of the C-Level executives. Such an understanding also aids companies in their pursuit of global capital, including private capital.

 

Five Star Management

This seminar will apply the lessons of five-star management and illustrate best practices for creating a distinctive and respected organization. It begins with issues that create a buzz about the company itself and then examines various philosophies and approaches to managing the company’s reputation, employees and contractors, operations, and capital and cash flow. In a highly interactive format, students will tackle exercises that require creative solutions. Upon completion, students will have new ideas for increasing the effectiveness and vitality of entities and managing the risks and challenges that confront them.

 

IPO’s – If, When, Why, How

An initial public offering (IPO) is one of the most significant events in a corporation’s life. The process of taking a firm public through an IPO is quite elaborate. It follows months, even years, of preparation by many parties involved. In this course, we will focus on how IPOs are arranged, managed, priced, and distributed. We will analyze IPOs in the context of corporate funding methods, including capitalization mix, ownership, and the costs and benefits associated with being a public firm. We will also address the IPO market and trends, as well as the advantages and disadvantages of going public.

 

Mergers & Acquisitions

This course will examine mergers, acquisitions, and other forms of corporate restructuring practices that are commonly used to revitalize companies. It covers the complete range of strategic, motivating factors that must be considered during the course of a restructuring, common offensive and defensive techniques, and forms of financing and due diligence issues for M&A’s. Companies that are undergoing restructuring must consider relevant legal, economics, and corporate finance factors, which will be analyzed in this course in turn.

 

Operations Management

Students are introduced to basic concepts of operations management and application of the same in business practice today. We will examine the theoretical foundations of operations management and how these principles or models can be employed in both tactical and strategic decision making. Topics covered in detail are forecasting techniques, planning under deterministic and uncertain demand, operations planning and scheduling, queuing theory, service operations management, inventory management, risk pooling strategies in firms, capacity and revenue management, and supply chain coordination.

 

Research Methodology

This course will cover both qualitative and quantitative research methods and is designed to prepare students for dissertation research. Successful completion of this seminar allows students to validate the research methodology requirement.